*Article from Liberty Zabala
CENTRAL COAST, Calif. — Central Coast News believes to build a better community, you must invest in it.
That’s why we created the ”One Million Dollar Community Investment”.
For 27 years, the Avocado Festival draws thousands of people to celebrate its fresh fruit.
The festival helps dozens of growers right here on the Central Coast.
Central Coast growers travel all the way to Carpenteria just to be able to show off their fruit and raise money for a good cause.
“The California Avocado Festival is pretty much just a showcase of the avocado,” says California Avocado Festival Board Director Anthony Staal. “One year, we got it together to form a festival as a way of raising funds for non-profits for our non-profits to make some money and to enjoy ourselves at the same time.”
The festival alone has raised well over a million dollars for non-profits and provides a venue for local growers to make a living.
“Like a giant farmer’s market…unlike our local farmer’s market that have two or three thousand people that come by your stand, down there, there’s 80 to 100 thousand people that will come by your stand in a three day period so we’ve benefited from selling fresh fruit fresh avocados,” says San Luis Obispo Avocado Grower David Righetti.
Righetti Farm grows up to 200 acres of avocado trees which can produce anywhere from 500,000 to 2 million pounds of avocados every year.
“There’s the opportunity to display and promote our product and the more good information we can get out to the public about how good avocados are that will drive sales,” says Righetti.
Righetti says four families on his ranch are able to support themselves just by selling these avocados.
“Makes me feel really good about growing it and makes me feel real good about eating it,” says Righetti.
The Avocado Festival is accepting vendor applications this coming January. To learn how to get involved visit http://avofest.com